For fishing charters & guides

A charter website that books trips.

Import your business from Google or your old site, connect your bookings, and go live today. Zero commissions.

sample.firstmatesite.com
Home page of Marlow Cove Charters, a sample charter website: photo of a center console at sunset, headline, Request a Trip button and phone number
The same sample site on a phone: the Trips and Rates page with a Half Day Inshore trip at $550
A sample site with every feature turned on. The charter is made up. Explore it

Answer captain questions. Get a finished website.

01

Start from what exists

Pull your listing straight from Google Business, import your old website, or answer a five-minute interview. Contact info, photos, reviews, trips: carried over.

02

Check the details

Your trips and rates, target species and seasons, the boat, the captain's bio. Everything is editable, and anything you leave blank gets drafted for you.

03

Publish and take bookings

Live on your own domain with booking buttons wired to FareHarbor, FishingBooker, or the built-in calendar and trip-request inbox.

The whole rig, standard.

Not a page builder with a hundred decisions. A complete charter site with the right pages already built, on every plan. Booking integrations, the calendar, and your own domain come with Captain.

Pages that sell trips

  • A page for every trip with rates, duration, and what's included
  • A page for every species you target, with your seasons and techniques
  • Photo gallery, captain bio, boat specs, FAQ, and fishing reports
  • Your own extra pages for anything else: parking, what to bring, gift cards

Keep anglers coming back

  • A mailing list in your name, signups from the footer and the request form, one-click CSV export
  • Fishing reports with their own pages, so every good trip is a reason for Google to send the next one
  • Site stats on every plan: visits, phone taps, booking clicks, and requests

Booking, your way

  • FareHarbor checkout, FishingBooker links, or any embed
  • Built-in availability calendar with multi-trip days and a booking window you control
  • Trip requests land in your inbox and your email, with party size and dates

Found on Google

  • Search-engine structure wired in: sitemaps, meta tags, local schema
  • Imported Google reviews and a moderated review form for new ones
  • Your own domain with automatic SSL, or a free subdomain to start

Six color themes. Zero design homework.

Colors and type, chosen for fishing photos. Switch anytime; your content flows into whichever you pick.

Clean Coastal

Offshore Dark

Fly Water Minimal

Tropic Punch

Classic Navy

First Light

Pricing

You keep every dollar of every trip.

Flat monthly plans. No commissions, no contracts, no percentage of your bookings. Paid plans start with a free 14-day trial.

Deckhand

$0/mo

Get on the water. A complete site on a free subdomain.

  • Full website on yourname.firstmatesite.com
  • All standard pages: trips, species, boat, crew, gallery, FAQ, contact
  • Import from Google Business Profile or your old website
  • Trip-request inbox with email alerts
  • Phone and request-form booking
  • 2 color themes
  • 2 custom pages of your own
  • Site stats: visits, phone taps, booking clicks, requests
  • Search-engine structure built in: sitemap, meta tags, local schema
Free forever

Most popular

Captain

$29/mo

Your own domain, every theme, every booking integration.

  • Everything in Deckhand
  • Custom domain with automatic SSL
  • All 6 color themes + your own brand colors
  • FareHarbor, FishingBooker, and custom embed booking
  • Availability calendar with Google, Outlook, and Apple sync
  • Automatic trip reminders to you and your anglers
  • Fishing reports blog
  • Mailing list signup with CSV export
  • 5 custom pages of your own
  • Angler reviews with photos and moderation
  • AI copywriting for every page
Start 14-day free trial

No card needed. Drops to Deckhand after the trial unless you subscribe.

Fleet

$99/mo

For operators with more than one charter business or brand, each with its own website.

  • Everything in Captain
  • Up to 5 charter sites under one account
  • Switch between sites from one dashboard
  • Add more sites anytime, $15/site/mo
  • Priority support
Start 14-day free trial

No card needed. Drops to Deckhand after the trial unless you subscribe.

Your next charter starts with being findable.

Free to build. Publish when it looks right to you.

Start free